• How you can lead your employees more easily, professionally and enthusiastically with a strategic vision.
• Anyone who has visions should go to the doctor! Really?

Few terms are understood in such a complex and, as a result, incorrect way as "vision". For some, it is a sign of illness and should be treated by a psychiatrist, for others it is the most effective instrument they use in strategically and operatively leading whole corporations.

This speech communicates the benefits and also the limitations of a strategic vision as a management instrument to a management oriented audience. In addition to numerous examples, the focus is on the interrelationships between the strategic vision, motivation, efficiency and profit.