FMG-FutureGame
Objectives
You would like to illuminate and think through the future of your markets and your business in a dynamic and activating way with your employees or customers. You want to answer questions like these:
- Which trends and technologies impact on our business?
- Which scenarios of the future are imaginable?
- What will we probably have to face and what not?
- Which surprising changes of direction could the future take?
- Which new future markets and business models are imaginable for us?
- Which alternative designs for the future of our company exist?
- What do we need to do to use our opportunities and secure our future?
Solution
Several teams (your employees or customers) develop innovative and competing future strategies in a series of moves. The competitive situation, the varied inputs from future trends, technologies and issues and specifically deployed scenarios of surprising events and developments in the course of the FutureGame, make an FMG-FutureGame into a highly activating and dynamic experience, which at the same time generates valuable results and insights.
Procedure
- We prepare a comprehensive report on probable and potentially surprising future developments in your market. In addition, we prepare the methodological procedure for the FMG-FutureGame specifically for your objectives.
- Your employees are divided into teams, each with a moderator. The moderators can also be from your company, in which case they are trained in advance for this task and are provided with the necessary tools and instructions.
- All participants are put into the mood for the FutureGame with an inspiring opening and confronted with scenarios and projections of possible market developments.
- In the main part of the FMG-FutureGame, the teams go through a methodologically clearly structured process with inspirations, analyses and concepts on the future of your market and your company. During this phase, the teams are repeatedly confronted with news on surprises which have occurred to which they have to react appropriately using the available tools.
- The teams develop a coherent future concept depending on the objectives of the FMG-FutureGame, for new future markets, new strategic options or a new future strategy for your company or a business area, for example. The concepts are always based on comprehensive and methodologically sound analyses of probable and surprising futures.
- The teams give several interim presentations and a final presentation of their results that are evaluated by a future-competent jury on content, methodology and format.
- The FMG-FutureGame closes with a well-staged awards ceremony for the winning team.
- We document all the results of the FMG-FutureGame.
- A few days after the FMG-FutureGame we meet for a workshop to advise you how to use and implement the results.
