I spoke with Prof. Hermann Simon, among others, about the factors and strategies that make a company more future-proof.
Many say: That’s not the future at all! There’s already that. There is a thinking error behind this. Have you heard of the S-curve?
Markets worth billions, markets of the future, growth markets. To some, these words sound like something from a bygone era. After all, everyone knows that growth is the devil’s stuff and that soon there won’t be any left. And anyway, why does it always have to be more of everything?
Our future markets need more than just high technologies and knowledge professions